Experience

Career Highlights

  • producing online tools and content for national media organizations
  • managing a bilingual, e-Business website
  • launching one of Canada’s first mobile applications
  • winning two awards for excellence in online, corporate communications
  • working with companies ranging from start-ups to multinational corporations
  • presenting innovative research to leaders in culture, government, and business, such as the Premier of Ontario, Canadian Ministry of Heritage, Royal Ontario Museum, Canadian Broadcasting Corporation, and at Toronto’s Nuit Blanche festival
  • teaching digital media to students ranging from children to seniors and at the undergraduate, graduate, and continuing education levels
  • writing and photography published in national magazines, websites, and books

Research Skills

Between my work experience and graduate research, I have extensive experience conducting research on digital media and users. I have experience designing, executing, and analyzing the results from a variety of methods, including:

  • questionnaires and surveys
  • interviews (in-person and remote)
  • user and usability testing (using think-aloud, tasks, pre- and post-test questionnaires, and task assessments)
  • user cognitive walk-through
  • card sorting
  • contextual inquiry and ethnographic observation
  • user diaries
  • focus groups
  • content analysis
  • log file analysis (including click-stream analysis and key performance indicators)
  • A/B tests
  • mental mapping and arts-based inquiry

LinkedIn

For further details on my work experience and skill set, please visit my LinkedIn profile.

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